The Future of Real Estate is growing faster with 3D Virtual Tours

3D Virtual Tours offers great advantages for Real Estate 

Although 3D tours are not new to the Real Estate industry, who would have thought 10 years ago that buyers would be buying houses online without stepping a foot on it? It it happening more often than you think.  With today’s technology, it is possible. Matterport 3D virtual tours have helped make it possible. 

Today virtual tours have become a great tool for Real Estate.

Whether you are a real estate agent, a broker or into property management, you will benefit from these 3D tours.  They will help you win more properties listings, reach a wider audience and sell faster.

Property listings with virtual tours receive over 40 percent more clicks compared to those using images. More clicks translate into higher traffic stats and increased sales. Additionally, your real estate website will rank better in search results.
 
 

3D TOURS HELP ENGAGE AND ADD MORE INTERACTIONS

In the case of Real Estate agents,  if every 9 out of 10 homebuyers are looking for a house online, what are you going to show them? It is not enough to show professional photography, viewers want to see more! A 3D tour allows a potential buyer to navigate freely around the house and get the feeling as if they were there. This virtual tour is like giving them a virtual key in which the user can visit the house as many times as he wants. Once inside, they can explore the entire space and access to all angles of the house as if they were there, but from the comfort of their couch.

The tour is so realistic and the navigation so smooth, viewers spend a lot of time interacting with it.  This makes the properties more attractive to potential clients and eliminates unnecessary visits. By adding more accessible choices to buyers, Real estate agents have found that virtual tours have helped a lot in the sale of their homes.

DollHouse View

3D house tours, hosted via Matterport’s 3D platform, can offer “dollhouse views” of a property—allowing users to see it from any perspective and get an overview of the space.

WIN MORE LISTINGS

 Furthermore, 3D virtual tours have made an impact in listing presentations. When an agent shows a home seller a demo of the product, and promises to include one if they list with them is a very powerful closing tool to win the listing. Clients found the virtual tours gave them a good feel for the floor plan and flow of the home. – Turning potential buyers into 60% more likely to email and 95% more likely to call an agent with a 3D tour. It is no wonder that top brokerage companies recommend highly offering 3D Virtual Tours in their agencies. 

REACH MORE AUDIENCE

Moreover, one of the biggest platforms for marketing Real Estate today is in social media. If you do not have a page, or your personal profile you could be missing out in reaching a wider audience (no worries, we can help with that too). Sharing a 3D tour of a house is as easy as the click of a link.  The tour can be shared in multi platforms on the internet such as MLS, Social media, Zillow, Realtor, Vrbo and more.

As 3D cameras become more commonly available, we expect more of our listings agents to provide virtual tours on realtor.com®.

In the same way, many realtors have their tour embedded to their website so buyers can access the tour with just a click.  The list of marketing possibilities is higher so you can reach more people.   According to Matterport, a leader in 3D-viewing technology, people spend three times longer engaging with property listings that offer a virtual tour thus creating more sticky content, and boosting visibility when searching in Google. . 

 WHAT TO EXPECT FROM A 3D VIRTUAL TOUR AT itourvista3D.

Following 3 simple Steps: STAGING, SCANNING AND DELIVERING FINAL PRODUCT

First, STAGING. Our professional photographer will arrive punctual.  They will help staging if necessary before scanning the property. It is necessary that the property looks nice and uncluttered.

The second part is, SCAN. This is how it works. The operator places the Pro 2 in every eight to 10 feet in the room in order to do multiple scans.  Placing the camera is important so the flow of the tour similates a real one, that’s why capturing strategic angles will turn out in a better results. For each scan, the Matterport camera Pro 2 makes one full 360-degree rotation and captures millions of 3D data points, which Matterport’s software stitches together to create a 3D virtual photo view, that has depth-sensitivity. . 

Meanwhile, timing of scan completion can vary depending on the size of a house.  Usually, it can take between 30 minutes to 2 hours approximately. An average size home of 2,000 square feet takes one to two hours to scan depending if the house is furnished or not. 

The turnaround in delivery can be expected in 24 hours.

As a result,  3D Home Packages include (cloud) hosting, a Branded and Unbranded Links, a Embed Web Link,  Business Name, Website link, High Quality Walkthrough, 3D Dollhouse View, Floor Plan,  Mattertags-with explanatory text, links and videos and 20-50 4K Photos with Pro2 Camera

Create a Stellar Virtual Tour for Your Properties

Now that you know how this technology works, try it yourself! It’s a fantastic way to reach more clients and take your real estate business to the next level.
Contact us for quality virtual house tours, real estate marketing, and other consulting services! Our team has the skills and experience needed to grow your business.

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